Silver Toning Shampoo

Also known as purple shampoo, silver toning shampoo uses the principles of colour theory to temporarily neutralise unwanted warm, yellow or brassy undertones by adding violet pigments onto the hair cuticle. The violet pigments within the shampoo interact and cancel out any yellow tones to enhance cool tones, for a brighter, cooler or ashier hair colour.

Who is silver toning shampoo for?

This shampoo is great for those with natural grey hair, natural white hair, platinum blonde hair, highlighted hair or silver-dyed hair who are looking to restore brightness and reduce any yellowing caused by sun, pollution, heat styling or oxidation.

Apply a small amout of Silver Toning Shampoo to wet hair. Work into a lather and leave for a few minutes before rinsing. Follow with your favourite conditioner.

Aqua, Cocamidopropylbetain (from Coconut oil), Sodium C14-16 Olefin Sulfonate (from Coconut), Erithritol, Polyglyceryl-6 Caprylate (And) Polyglyceryl-3 Cocoate (And) Polyglyceryl-4 Caprate (And) Polyglyceryl-6 Ricinoleate, Polyquaternium-47, Hydrolysed Quinoa Extract, Panthenol (Pro-Vitamin B5), Carbomer, Citric Acid, D&C Violet 2, Potassium Sorbate, Sodium Benzoate, Hydrolysed Corn Protein, Hydrolysed Wheat Protein, Hydrolysed Soy Protein, Leuconostoc/Radish Root Ferment Filtrate, Lavendula Angustifolia (Lavender), Citral, Coumarin, Eugenol, Geraniol, Limonene, Linalool.

All our verified reviews are collected independantly by Reviews.io - see our Reviews.io page.

I\u2019m so glad I found this wonderful company. Their customer service is fantastic, they are kind, so helpful and generous . I am very happy with their excellent Silver Toning shampoo, it\u2019s by far the best purple shampoo I\u2019ve used.

Reviewed by Jean G on 20/11/2023